SERIES
Have you met...
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Molly McDonnell, the fashion designer behind Maria Morgana? Established in the Berlin creative and fashion scene for over a decade, Molly has managed to integrate her Californian roots together with her Berlin lifestyle and European influences into her unique style.
Back in 2007, upon first arriving in Berlin, she worked for various local designers and production companies as an in-house tailor, to better improve her skills technically as well as give space to developing her individual design aesthetic, which combines the lightness of California and the practicality of Berlin living. |
This development is clearly seen within her newest fashion line, Maria Morgana, where Molly designs and offers pieces with a focus on luxury loungewear to support our everyday rituals.
You may also recognise Molly from the Berlin-based women’s contemporary fashion brand Ade Velkon, as the Head Designer of the clothing line and the namesake store that also features Californian and Austrian brands, from wine, homeware to beauty and clothes, including the Maria Morgana label.
As a fashion designer, Molly knows the importance of the clothes we wear and how they affect our mood, confidence and daily experiences and therefore has developed a unique approach to building and streamlining wardrobes for private clients. She has created a signature process that aims to assist, inspire and coach women on how to refine their wardrobe to better reflect their authentic selves, a service that is offered through consultations and is collaborating with Word of Mouth to offer a one-day workshop.
You may also recognise Molly from the Berlin-based women’s contemporary fashion brand Ade Velkon, as the Head Designer of the clothing line and the namesake store that also features Californian and Austrian brands, from wine, homeware to beauty and clothes, including the Maria Morgana label.
As a fashion designer, Molly knows the importance of the clothes we wear and how they affect our mood, confidence and daily experiences and therefore has developed a unique approach to building and streamlining wardrobes for private clients. She has created a signature process that aims to assist, inspire and coach women on how to refine their wardrobe to better reflect their authentic selves, a service that is offered through consultations and is collaborating with Word of Mouth to offer a one-day workshop.
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Word of Mouth has created a number of events for an offline community that is built on genuine connections, subsequently leading to opportunities for collaborative encounters that are based on a sincere intention of helping each other get ahead. Molly's work approach is a perfect example, as she has teamed up with Fanette Guilloud of Ocré Studios, for the launch of Maria Morgan campaign shooting and website.
Since this feature, Molly has merged Ade Velkon and Maria Morgana onto one platform - AVMM. |
Maria Morgana Campaign.
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Feature first published November 2018, updated April 2019.